Deeply Digital founder Richard Strange is known for two mantras. The first one is: “What’s the point of content?” by which he means marketers should never, ever, create content for the sake ...

If I could choose the format, this blog would’ve been a Tik Tok. However, I was asked to write a blog and was not allowed to use Chat GPT, tragic. So here goes nothing, or something, if you ...

So I asked our head of development Matt to write a blog article. Development is a huge part of what we do, so why not share more development stories? Within days after I asked, Matt came to ...

We're facing a full-blown crisis of trust, and it's not confined to just B2B marketing. The latest Edelman trust barometer reveals that trust in politicians and companies has hit an ...

Every so often, I receive a flurry of emails (and even some phone calls) trying to sell me something or arrange a demo for a product or service I don’t remember signing up for. My first ...

Conventional wisdom when structuring a marketing team is simple. If you’re a small company, recruit a core team of marketing generalists that can cover a wide range of activity. If you’re a ...

About a year ago, I got a call from one of my favourite clients. The feeling was mutual, as their head of marketing had always been very pleased with our B2B lead gen campaigns. They got ...

Let's face it, the job market is in a very weird place at the moment. LinkedIn has become a push and pull platform between employers and applicants who are wondering: 'where are the ...

Here at Deeply Digital, a few of us have been reading the book ‘Building a Storybrand’ by Donald Miller. In short, the book outlines that all successful stories follow a 7 step framework. ...

So, you want to create a marketing video, but you have no budget left. Good news: you can still create content worth sharing and capable of drawing in an audience without any outside help.