HubSpot Website Design and Development

HubSpot websites that clearly express the brand, support distinct audience journeys, and drive measurable conversion

DD Website Process

Our approach to B2B website building

We create HubSpot websites with bespoke themes and utilise our module library building blocks or, for more customised websites, create a bespoke development.

Drag and drop

Content can easily be moved around and edited in the page.

Full-width modules

Drop in at any part of the page without affecting the content around them.

Clean editing experience

Clean and consistent editing experience across modules.

Design consistency

A flexible design structure allowing for content to be changed. 

Ready built sections

Pre-designed and built sections that can be dropped into different pages.

Flexible build components

Our modules provide options for text, images, videos, forms and more.

Our process

The steps we take to design and build a B2B website using HubSpot's Content Hub

Team briefing

An initial kick-off to ensure everyone involved in the project understands the objectives and requirements of the project.

Design

The design stage focuses on creating a visual representation of the new website, taking into account the content, conversion paths and overall brand feel.

Technical build

The back-end setup, including theme and module configuration, ensuring all of the building blocks are there to create and scale your website.

Technical build QA

Once the design and build is complete, our team carefully check that the finalised set-up matches the design interpretation.

Page build

After the technical build has been signed off, the main website page build involves creating and updating all pages required to put the new website live. 

Go live

URL mapping (as required) to prevent broken links and providing support for the go live process on HubSpot. Note that internal technical support may be required if the website isn't already hosted on HubSpot. 

Examples of our work

 

Peblar

Design | Development | Content

Peblar Website

Hot Pot

Design | Development | Content

Hot Pot Website

Learning Pool

Design | Development

Learning Pool Website

Au Pair in America

Design | Development

Au Pair in America

GfA

Design | Development

GfA Website

The Future Laboratory

Development

The Future Laboratory Website

Ongoing development

Website & Platform Planning

  • Maintain a clear development roadmap focused on ongoing improvements
  • Plan future updates and enhancements in HubSpot based on evolving needs, new features and business priorities

Website Improvements & Implementation

  • Make iterative updates to pages, templates, and modules to keep the site fast, accessible, and easy to use
  • Support marketing team by improving existing modules and creating new ones as requirements come up
HS Page Editor
SaaS header

SEO and AEO

SEO Execution & Management

  • Carry out ongoing on-page and technical SEO work, including metadata updates, internal linking and content structure improvements
  • Support long-term SEO by building credible authority through high-quality mentions and partnerships

AEO (Answer Engine Optimisation) Delivery

  • Apply AEO best practices to try and help content surface well in AI-driven search and answer engines
  • Provide ongoing research and insights into how to increase AI mentions, monitor competitor activity and identify opportunities or missed optimisation areas

Why HubSpot Content Hub

arrow-1

Create remarkable website experiences with ease

  • Drag-and-drop Editor
  • Website Themes
  • Interactive Web Apps (i.e. Payments, Event Registration)
  • Revision History
  • Dynamic Content with HubDB
arrow-1

Optimise & personalise your website

  • SEO Optimisations and recommendations
  • Contact Attribution Report Builder
  • Smart Content & Reporting
  • Chat, Forms & Bots
  • Conversational Bots
  • A/B Testing
  • Web Analytics
arrow-1

Manage your growing digital presence

  • Standard SSL Certificate 
  • Site Performance Monitoring
  • Activity Logs
  • 24/7 Security Monitoring & Threat Detection

Master the tools, systems and platform, configure the resource, focus your decision making.