“You need to tell great stories.” We hear it preached to us thinpaperback_795x1003_5.pngtime and time again. But the bottom line is that storytelling is tough and a profession in its own right.

In this eBook you will discover: 

  • What the Journalist's mentality is and how it is useful when writing your own stories. 
  • What goes into writing a great story, including the perfect example.
  • How journalist collides with marketing and what marketers can learn from this clash. 

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